digrafika blog

Promotional items are a great way to motivate your employees and to strengthen your customer loyalty. Everyone enjoys receiving free stuff. A promotional item is an item that is given away for free in order to promote a product or service. Clothing, accessories, cups, calendars, pens, hats, bookmarks, bags, and magnets make great giveaways.

If you are just starting out, are running a special, or if business is slow you may want to concentrate on getting your name out. It’s a great way to put your name in the eye of the public.

Promotional items can boost company morale. Award your hard working employees with a free shirt or hat. Just think: every time your employees wear the promotional items you gave them they are advertising your company name.

Advertising is the key to business success. If you want to be successful in the business world you must advertise. Promotional items are a wonderful advertisement.

Digrafika can review your logo files to see if they are ready for imprint on your favorite promo items. Call us today!

Ask us how to get promo items from these companies and more!
Bluebird Promotions - Local authorized dealer for Kaeser & Blair
Tree In A Box - Offers a variety of tree seed kits which can be custom labeled with a corporate logo.
CalicoUSA.com - Temporary body art from any logo or design.
FarFromBoring.com - Eco-friendly promotional products.

Lately it seems more small business owners are asking me for inexpensive printing ideas. While they’d love to be investing in personalized promotional items, the cost per item is not always economical. Enter the bookmark, stage right.

Customized bookmarks are easier than ever to order. Many printers offer a standard 2″x6″ template now, eliminating costly setup and cutting charges. Often you can design online by adding images, backgrounds, colors and text, or upload your own completed design.

Use bookmark sized cards in addition to your traditional business card. Give bookmarks to clients and colleagues to promote or advertise, or to announce incentives. Feeling extra creative? Personalize printed bookmarks by adding ribbon, textured paper, gems, buttons and more.

Ideas for bookmark content:

• Business services checklist (great for realtor, landscaper or handyman to give to homeowners)
• Top 10 list
• Tips and tricks
• Inspirational quotes
• Coupon or incentive
• Team photo of your employees
• Calendar for upcoming events
• Announce a new product
• Event Ticket
• Punch Card
• Add URL and password for special access to offers on your website
• Gift Certificate

Clients will think of you first when they see your bookmark in their current book or magazine, sitting on their desk or on their corkboard, or in their wallet or bag. You’ll want to hand them out more frequently knowing the printing cost is low, but the value of the bookmark is sky high!

Busy professionals give and receive business cards every day, and it’s usually the first impression someone has of us. And we don’t just hand cards to people directly; we staple, paperclip, tape, or toss into envelopes in ways that either cause the card to be destroyed when removed or be lost. Card-It has a solution. They offer a simple card punch that creates die-cut slits into which the corners of a business card are inserted. The punch is approximately 8.5×3.5″ and is a necessary addition to your office for only $29.95. Next time you send a potential client a brochure, flyer, thank-you card, proposal, contract, or invitation, be sure your card is securely attached and prominently displayed.