Custom Creative Graphic Design for Print and Beyond - Digrafika - 603-534-2040

Logo Design

digrafika — Mon, 14 May 2012 15:20:08 +0000

We love designing logos. To successfully brand your business, you should project an image of strength and stability. Customers need to trust that you can and will deliver on your promises. They have to feel comfortable with you.

Simply telling your customers you stand behind your products and services may not always be enough. When your marketing materials scream “amateur” it becomes difficult to convince prospects that you’re different from their serious about offering a quality service for them.

The cardinal rule to looking professional is to coordinate your promotional materials–from your business cards to your website and everything in between. If your marketing materials don’t match, potential customers may believe they’re looking at different companies. Here are four easy ways to tie your marketing materials together:

1. Create a clean and uncomplicated logo.

2. Make one color yours.

3. Work with only one or two fonts.

4. Stay the course.

Nowadays, your company’s actual size may not matter, but its perceived size does. And looking big will pay off big-time.

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Graphic Design For Print

digrafika — Mon, 14 May 2012 15:15:14 +0000

Brochures, Postcards, Rack Cards, Flyers

Brochures or flyers are usually the most important part of a company’s marketing communication toolkit. No matter how great the product or service or how polished the sales team, a brochure that communicates well what the company does and how well it does it may determine whether or not a potential customer will decide to buy. A rack card is all about being brief and to the point, but also provides enough information about the product or service while conveying the right feeling about the company and the people who run it. A postcard campaign provides the vital “touches” a company needs to stay visible to its client base. Digrafika can design and implement an effective campaign for your company, no matter how small it is.

Business Stationery

After you have a logo designed, you may want to consider a business stationery package. We can create several samples which incorporate your new logo and your contact information. Your logo can be used on business cards letterhead, notepads, business or return envelopes, labels, and more. Depending on the package you have chosen, we will provide you with file templates of your new letterhead, envelope, and business card, to take to your printer.

Often we suggest having several items printed at once because it saves money and time in production. Letterhead and envelopes, and even some business cards, can be printed in succession using the same inks. Depending on what your printing needs are, we can arrange to have your stationery printed, or make suggestions where to take your designs for production.

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Website Design

digrafika — Mon, 14 May 2012 15:10:03 +0000

If you are just starting a business, or considering your first website design, Digrafika can provide a functional design that will fit your budget. One option is a WordPress driven site that allows you to have the ability to update content yourself. While WordPress was originally designed as a blogging platform, you can now have a clean, functional site using WordPress technology that does not necessarily require having a blog.

We can use the same look from your existing branding and carry the colors and images over to your website, which strengthens your brand. You will not be confused with your competition! Our website design service includes basic training on how to use your new site, set up of Google Analytics to track and review your website traffic, set up of your Blog (optional), and optional tie-ins with your social media.

If you require a more robust custom website, with higher functionality or eCommerce, Digrafika can work closely with our web developers who provide this service. We can guide the “look and feel” while our developer provides seamless functionality of your new custom website. Our developer will also provide detailed research of your competition, search engine optimization, instruction on use of your new site, and ongoing site maintenance.

Contact Digrafika today to discuss if Digrafika is a good fit for your website needs 603-534-2040.

Volunteering at Project PRIDE, Rochester, NH

digrafika — Wed, 09 May 2012 17:02:54 +0000

Digrafika donated flowers and mulch to Project PRIDE in Rochester, NH. A few years ago, with the help of friends and local businesses, I helped beautify the facade of Project PRIDE in Rochester. Since then, I have enjoyed planting the window boxes with the students in the Spring.

This Spring I was happy to see a few familiar faces and meet a few new students there. We cleaned out the window boxes from the last planting. Then we discussed how to place the new flowers based on color and size they’ll grow to. The students did a great job and worked well with each other to share the workload. Then we moved our efforts out back to a small garden between their building and the Methodist church. They raked the leaves, turned the soil and old mulch, and trimmed a few shrubs. Then we planted a few more flowers. We discussed what other plants might go well there, and thought a few herbs, and perhaps a tomato plant would be fun to tend this summer. A great day out with the students at Project PRIDE, despite the gray weather. At least the rain held off!

The Project PRIDE program is a comprehensive out-of-school youth program serving economically disadvantaged, adjudicated, homeless, runaway, disabled, pregnant or parenting, and otherwise qualified youth as defined by the Workforce Investment Act (WIA), between the ages of 18 and 21 (and those 16 and 17 who have achieved a high school diploma or GED) who wish to become economically self-sufficient, independent and productive community members.

More information about Project PRIDE can be found at their website or by calling (603) 335-1177.

Logo Design for Cash Coalition of Southeastern NH

digrafika — Wed, 28 Mar 2012 23:09:20 +0000

I was recently approached by Laconia Savings Bank to design a logo for the CA$H Coalition. Digrafika provided the logo design as a donation. I appreciate the opportunity to work with local organizations like this.

The CA$H Coalition of Southeastern NH exists to provide opportunities for low and moderate income individuals and families to strengthen their financial well-being. CA$H participating organizations include: United Way of the Greater Seacoast, Laconia Savings Bank, Northeast Credit Union, Waddell & Reed, Rockingham Community Action, NH Catholic Charities, More Than Wheels, Strafford Network, Great Bay Community College, The Workforce Housing Coalition of the Greater Seacoast, Internal Revenue Service and more.